Lead Calculator

Sum of weights: 100%

Defaults: D2D 20%, Calling 5%, DM 1%, Email 0.5%.

Effective conversion of your strategy
Weighted by your strategy and channel conversion rates.
Prospects You’ll Need to Reach
Using ceil rounding.
Expected leads for the scenario
Should match your target, subject to rounding.

Per-channel plan

Channel Weight % Conversion % Prospects (impacts) Expected Leads (Meeting)
Total 100.0%

How the Calculator Works — and How Air Lift Takes You Further

This calculator is designed to give you a taste of predictability — helping you test different scenarios and instantly see how many prospects you’ll need to reach your lead targets.

  1. Pick a strategy. The percentages are the share of total prospects you plan to do per channel.
  2. Each channel has its own conversion rate (Prospect → Lead Meeting).
  3. We compute your mix's effective conversion: eff = Σ(weight_i × conv_i).
  4. Total prospects needed = target_leads / eff.
  5. Prospects per channel = total_prospects × weight_i. Expected leads per channel = prospects_i × conv_i.

Tip: Use ceil rounding if you prefer to err on the side of doing a little more outreach.

But calculating is just the first step. With Air Lift, you can actually put your plan into action with tools that help you:

  • Capture and manage leads, automatically categorizing them by source so you know what’s working
  • Set up email campaigns that send thousands of emails with no effort and track engagement automatically
  • Track and increase conversions with integrated calendars and automated sequences that reduce no-shows
  • Message prospects on SMS, Email, and WhatsApp in one place
  • Keep your pipeline organized with a built-in CRM
  • Automate campaigns, reminders, and follow-ups
  • Launch funnels, websites, and content that convert
  • Track reviews, reputation, and performance with clear reporting
  • Access expert support with dedicated onboarding and monthly calls

And don’t worry — you don’t need to be a tech expert to get results. Air Lift includes 1-hour onboarding consultancy to set everything up for you, plus ongoing support calls to keep you confident as you grow. That means less time learning tools, and more time closing deals.